- catch
- catch catch [kætʆ] verb caught PTandPP [kɔːt ǁ kɒːt] [transitive]1. be caught in something to be in a situation that is difficult to escape from:
• The government is caught in the middle of the dispute.
• The yen was caught in a downward spiral.
2. catch somebody by surprise/off guard etc to happen when you are not expecting it or not ready to deal with it:• The sharp turn in share prices caught many investors by surprise.
• Many oil companies were caught flatfooted when oil prices fell sharply with the start of the Gulf War.
3. catch a cold informal if a business catches a cold, it begins to have financial problems:• With the economic downturn, the recruitment industry will catch a cold.
catch on phrasal verb [intransitive]1. if a product or an idea catches on, it becomes popular:• Industry executives believe that the company's products will catch on as customers become more security conscious.
• The idea caught on fast.
2. if someone catches on, they begin to understand or realize something:• Some investors clearly caught on that bad news was in the offing.
• Foreign companies are catching on to the advantages of franchising.
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Ⅰ.catch UK US /kætʃ/ verb [T] (caught, caught)Ⅱ.catch UK US /kætʃ/ noun [S]► a hidden problem or disadvantage: »The catch is that during the calendar year you can only make six withdrawals from your account.
► a new employee that a company is very pleased to have because they are very valuable: »He is a super-bright economist who is a real catch for the department.
Financial and business terms. 2012.